Take a quick look at my new home on the web: Pen2Profit.online.
I’ve noticed a trend lately where “writing experts” claim writers don’t need a website anymore. They say a social media profile or a newsletter is enough. While I love those tools, I’ve had my own site for decades, and it has served me well. It brought me hundreds of paid readers from all over the world while allowing me total control over my content and my design.
Then, web building got complicated, expensive, and time-consuming. I’m a writer, not a tech wizard. I was in a quandary—or as my goofy grandson would say, “A red quandary with mag wheels.” I tried to force Substack to be my permanent home, but the design is limited. As Pen2Profit grew, my business demanded its own proprietary identity (yes, the horrors of a “brand!”). I needed something fast, simple, and—most importantly—affordable.
Being retired and on a limited budget, monthly “rental” fees for site builders were out of the question. I fled the “technical weight” and high costs of platforms like WordPress and Ghost. With a little help from my AI assistants for the heavy lifting, I identified a combination of free tools and secure hosting that allows anyone—regardless of tech skills—to build a professional site. If you can follow a favorite recipe or a woodworking plan, you can do this.
I’ve documented my entire step-by-step process into a streamlined roadmap specifically for the mature writer who values quality over jargon. Whether you are working on a Chromebook or a desktop, I show you how to bypass the frustration and move from “invisible” to “influential” before the weekend is over.
You’ve spent years honing your craft; don’t let DNS settings or hosting fees stand between you and your audience. It’s time to claim your digital territory so you can get back to the work that actually matters: your writing.
Click here to explore the roadmap and get started
Still hesitating? Here’s a free chapter so you can see exactly how “no-bull” this process really is. You might even find yourself enjoying it so much you start building sites for others.
I agree, very important to have a website presence.
I've taken inspiration from you here and turned my old blog site into an author page. Many hours later, I am wishing I just followed your advice to do this simply and easily. I welcome suggestions and feedback! See https://www.klugne.com/.